2019
Identity Design
2024
Identity Design, Brand Strategy
2024
I developed a brand strategy that positions MDS as a trustworthy partner in capturing what matters (be it data or documentation). Playing with perspective, I designed a logomark, identity system, and website that ties together themes of trust, elevation, and digital mapping.
Client: Manning Drone Services
Identity Design, Digital Design, Brand Strategy
2024
Production Details: 4 x 7 in; 80 pages
Colophon: Edition of 50; Published by Station Ry; Written by Gracie Covarrubias, Designed by Alex Ry; Produced by Alex Ry; Printed by Indigo Ink; Bound by Alex Ry
Publication Design, Bookmaking
2023
TikTok came to us with a wide breadth of content—
our goal was to distill this information into something clear, consise, and recognizably playful. Taking inspiration from the app itself, we utilized color and motion to guide users through the experience.
Client: TikTok for Business
Agency: Bandolier Media
Creative Direction: Nick Robalik
Design: Myself, Juan Roque, and Rachel Ko
Motion Design: Matt Houston
Copywriting: George Ellis
Development: Graham Lambertson
Digital Design, Art Direction
2022
Client: Detroit Opera
Agency: Lafayette American
Creative Direction: Meg Jannott
Graphic Design: Myself & Asha Cook
Awards: Graphis Design Awards, Communications Arts
Graphic Design
2022
I led the design for the program’s sizzle reel and landing page, which captured over 3.5k leads (a 1,000% increase from last year) and accepted over 300 participants into the cohort (8x the participants of the year before).
Client: TikTok for Business
Agency: Bandolier Media
Creative Direction: Nick Robalik
Design: Myself
Copywriting: George Ellis
Motion Design: Landon Peterson
Development: Graham Lambertson
Digital Design, Art Direction
2022
As a pickle girl myself, this was a dream to be part of.
Client: McClure’s Pickles
Agency: Lafayette American
ECD: Doug Patterson
Creative Direction: Sarah Bills, Philip Bator
Design: Myself & Cecilia Hong
Producer: Nellie Smydra
Social Strategist: Caite Marchione
Senior Account Executive: Yasmine Shitta
Project Manager: Timothy Gault
Graphic Design
2022-24
Client: TikTok for Business
Agency: Bandolier Media
Creative Direction: Nick Robalik
Design: Myself
Identity Design